WE AT CHALLENGE 2024.11.27

Registration for "WE AT CHALLENGE 2024" has finally begun! Aiming to be Asia's largest Well-Being festival, we will open our doors to the world.

優勝賞金1000万円

Winner prize: 10 million yen for each Track

※NonEquity

WE ATエコシステムプレイヤーとの接続

Connecting with "WE AT" ecosystem players

国内・海外進出支援

To Japan / To Overseas expansion support

WE AT webサイトでの紹介

Introduction on "WE AT" website

学生賞やその他豪華な副賞も

Student awards and other prizes

※Please see FAQ for details

3 Tracks

We are seeking business plans in three areas.

Closed

Selection Process

01
2024/9/10 Tue.
Application deadline
02
2024/10/4 Fri.
Announcement of teams that passed the 1st selection
03
Brush up your plan with mentors
04
2024/11/13 Wed.
Announcement of teams that passed the 2nd selection
05
2024/11/27 Wed.
Final pitch at TIB, Tokyo
For application that advance to the final selection, we plan to provide support for travel expenses to the selection venue. For overseas application, we plan to provide support including travel expenses to Japan.

Selection Criteria

While basing it on a general business perspective, we also place importance on which category of well-being the plan contributes to.
In the business plan file submitted at the time of application, please indicate which of the following categories you will contribute to.

Category 1

How much physical health do you feel that leads to happiness?

  • Stress-free state
  • good quality sleep
  • moderate exercise
  • rest/relaxation
  • beautiful appearance
  • well-balanced diet
  • Health
  • Housing
  • Safety

Category 2

How much positive emotions(fun, happiness, etc.) can you spend your daily life with?

  • A creative life
  • new discoveries
  • lifelong learning
  • delicious food
  • a comfortable space
  • time with friends
  • Knowledge and Skills
  • Subjective Well-being
  • Creativity

Category 3

How positive can you live your life?

  • An environment where you can take on challenges
  • self-actualization and growth
  • independence and individuality
  • financial independence and stability
  • hope for the future
  • work-life balance
  • Income and Wealth
  • Work and Job Quality
  • Work-life Balance

Category 4

To what extent can you form a high-quality community and spend time as a member of it?

  • Meeting new people
  • trust and confidence
  • family growth and peace of mind
  • gratitude and admiration
  • helping and giving in to each other
  • contributing to society
  • passing it on to the next generation
  • connecting with the local community
  • Safety
  • Social Connections
  • Civic Engagement

Category 5

How much can we protect the rich natural environment and how much can we build a sustainable society?

  • sustainable society
  • natural environment
  • carbon neutrality
  • global warming countermeasures
  • 3Rs
  • circular economy
  • Environmental Quality
  • Housing
  • Civic Engagement

Application Detail

Who can apply?

Aiming to expand business globally.

The business has unique technologies, services, business models that solve social issues and contribute to people's Well-being.

Applicants must fall under any of 1 to 4 below.

  1. 1.Startups
    Be a registered corporation
  2. 2.Individuals belonging to a company
    Aiming to start a new business while belonging to a company. It is desirable to aim for business growth by collaborating with an ecosystem of universities, governments, investors, etc.
  3. 3.Individuals belonging to a academia
    Researchers at academia, research institutes, etc. Aiming to commercialize their research results by collaborating with an ecosystem of investors, governments, companies, etc.
  4. 4.Students
    Undergraduate student at a high school, vocational school, or university. Master's degree and Doctor's degree students and working students are not included in this category.
※If you are 2or3or4, must be less than 5 people.
※The applicant does not violate the employment regulations or confidentiality agreement of the organization to which the applicant belongs.
Application deadline

23:59 on September 10th, 2024 [JST]

submitted materials

Business plan Fulfill the items listed on the application form

Language: English or Japanese in Final pitch you can use only english

File format: PowerPoint or PDF

Closed

FAQ

Hosted By

WE AT

UTokyo
Institute for Future Initiatives

Institute of Science Tokyo
Center for medical innovation

Office of Institutional Advancement and Communications,
Kyoto University

JETRO
Japan External Trade Organization

Partner

Supporter

Track 1
Global Liveability

  • #Clean Energy
  • #Low Carbon
  • #Food
  • #Agriculture

Severe global warming and rapid biodiversity loss are threatening the very foundations of human existence. In addition to energy issues, agriculture and food are also components of these threats. WE AT pursues business plans of low-carbon solutions and other greenhouse gas solutions based on advanced technologies, including carbon capture, utilization, and storage, clean energy processes, biofuel, food, agriculture, and advanced materials, to create a livable environment on the Earth.

The following teams welcome applications

  • 01

    The applicant must be a startup that commercializes technology and ideas, or a team that is planning to commercialize it, with the fight against global warming in mind.

  • 02

    The business stage is assumed to be mainly seed and early.

  • 03

    The team must have technology capabilities and have an eye on expanding into the Asian market.

Track 2
Healthy Life

  • #Health care
  • #Well-being

The basis of human Well-being is good health throughout life. A wide range of wellness including improvement of quality of life, diversity, values, place of belonging, and connection. In addition, recent remarkable advances in life science have brought about deep tech that treats aging and achieves healthy longevity. Through these efforts, we recommend proposals for healthcare projects that widely contribute to "physical health", "mental health", and "social health".

The following teams welcome applications

  • 01

    Be a startup that commercializes technology or ideas in the wellness field, or a team that is planning to commercialize it.

  • 02

    The business stage is assumed to be mainly middle and later.
    Regarding the middle stage, it must be more than PMF (Product Market Fit) level which the stage where it can be advanced to POC (Proof of Concept) aiming for social implementation.

  • 03

    The team must have outstanding technology, innovative business ideas, a global market, and high effectiveness.

Track 3
Living & City

  • #City
  • #Life
  • #Smart City

Cities and local communities are the foundations on which people form their lives by forming families, meeting people, learning, and working. We recommend smart city technologies aimed at well-being and proposals to realize an inclusive society.

The following teams welcome applications

  • 01

    Be a startup that commercializes technologies and ideas that widely contribute to urban development itself and a better life in local communities, or a team that is planning to commercialize it.

  • 02

    The business stage is assumed to be mainly seed and early.

  • 03

    The team must have social significance that contributes to well-being, technology, outstandingness and novelty of business ideas, business expandability, high effectiveness, and a global expansion in mind.